Do you have a product, service, thingamabob that you want to launch into the world?
As entrepreneurs, we’re constantly creating and testing new products.
The sad part?
Most of our offers fall totally flat.
You spend hours and hours and hours preparing the sales copy, the shopping cart, the application form and then…
It’s the worst thing in the world for a hard-working entrepreneur like yourself!
So how do you ensure that your offer is totally irresistible? I’ve got 4 tips for crafting impossible-to-say-no-to offers in today’s video:
Let’s tweet about launching stuff!
Here are your success-guaranteeing action steps for this week:
1. What are your readers BEGGING you to create? This is literally how I came up with the idea for our sold-out-for-months-and-months service, Sales Page CPR. People kept asking me to review their sales pages and I kept saying “no, I don’t do that” until one day I asked myself...WHY DON’T I DO THAT?
2. What’s the best way to package up your expertise? Newsflash: it might not be in the form of an “eCourse”. Listen, I think eCourses are fabulous, but I’ve come to the realization that the answer to every problem is not a 6-week online program. What’s the BEST way to teach people the lesson? Can you do it with fewer bells and whistles? That brings me to my next point…
3. Keep it simple, sillypants! For the love of Pete, PLEASE STOP ADDING EVERYTHING + THE KITCHEN SINK TO YOUR OFFERS. You’re overwhelming people and putting way too much work on your own shoulders. I’ve made this mistake plenty of times. Trust me, complicated offers are much harder to sell than simple ones. What can you remove from your offer?
4. Create a sizzlin’ sales page. Now that you’ve got a super-cool offer that people want, it’s time to plan your launch. The numero uno component of a launch is your sales page. It’s where people say “yes!” and pay you for your offer so it’s essential.
Got an irresistible offer already? Ready to create a drool-worthy sales page?
You, my friend, are invited to learn the 9 Secrets of Drool-Worthy Sales Pages at a one-hour webinar with Amanda Genther and me.
If you don’t know Amanda yet, well, go to her website and check out her portfolio. This woman has created sales pages and branding for some of the most popular information products out there. Her stuff is gorgeous, darling. JUST FLIPPING GORGEOUS.
Amanda and I are teaming up as a copywitier + designer to teach you our 9 secrets of high-converting, fun-to-read sales pages. You must join us! (We’ve never seen this type of training before).
Do you feel like a brand new lady boss after reading this post? If so, share the good vibes!