Catch up on the latest from The Rule Breaking Blog

  • 6 Ways to Find Entrepreneur Friends

    6 Ways to Find Entrepreneur Friends

    Have you ever gotten the chance to attend a real-life entrepreneur event? When I first started my business in 2012, it was easy to make excuses as to why I couldn’t go to any events. My business wasn’t making enough (or any) money yet, I didn’t live in an entrepreneur epicenter like Silicon Valley or […]Read More
  • How to Use 45-Minute Sprints to Work Less + Get More Done

    How to Use 45-Minute Sprints to Work Less + Get More Done

    Before I started my copywriting business, I used to write quite a bit about productivity. Recently, I’ve rekindled my love with gettin’ shit done and want to share a REALLY exciting new project with you today. I’ve always been fascinated by human performance, morning routines, and how super successful people get shit done. I looove […]Read More
  • How to take a break, detox, or vacation now (even if you’re super busy)

    How to take a break, detox, or vacation now (even if you’re super busy)

    The internet is fun, but it’s also a trap. If you’re anything like me, you find yourself spending more and more time checking social media. Every time you open a new web browser, you type the letter “F” automatically. And each new “heart” that pops up on your Instagram feed, you get a dopamine rush. […]Read More
  • Behind the Scenes of the Yay for Clients Launch (including revenue, conversion rates, and list size)

    Behind the Scenes of the Yay for Clients Launch (including revenue, conversion rates, and list size)

    I’m facing one of the taboos of online business today: SHARING MY NUMBERS. I don’t normally write posts like this, but I’ve felt the urge to do so recently and got the push the other day when my friend Maggie Patterson at Scoop Industries directed me to the killer article on Convert Kit’s blog called, […]Read More
  • Never Write a Proposal Again: 7 Reasons Having a Signature Method Will Attract More Clients

    Never Write a Proposal Again: 7 Reasons Having a Signature Method Will Attract More Clients

    When I first started my copywriting business in 2012, I launched a slew of “copywriting packages” on my “work with me” page. My packages were similar to what you’d find on any copywriter’s website. And that’s because I created my packages by comparing what I was doing to all of the other copywriters out there. […]Read More
  • How to Handle Refund Requests Like a Champ

    How to Handle Refund Requests Like a Champ

    What would you do if I told you I want a refund for your product or service? Do you have a pre-established process for handling this type of request? Do you have a set of emails to send? Do you have someone else handling these requests so that you don’t have to? After a really […]Read More
  • The Exhaustive Guide to Packaging a New Service

    The Exhaustive Guide to Packaging a New Service

    Booked out for months! More clients than you can handle! These are some of the promises I see on my Facebook news feed. (Don’t even get me started on the “six months to six figures” nonsense). Can I be honest with you? I can vividly remember what it was like to be scrambling for clients […]Read More
  • 6 Things to Add to Every Marketing Email Before You Click “Send”

    6 Things to Add to Every Marketing Email Before You Click “Send”

    Would you like to get more people opening, clicking on, and engaging with those emails that you spend so much time writing? I’m sure you’ve heard the statistic that the average person gets 3 trillion emails per day (I kid). I’m sure you’ve heard people saying “email marketing is dead” or even that “email is […]Read More
  • Unmotivated? 6 Steps to Stay Laser-Focused on Your Goals

    Unmotivated? 6 Steps to Stay Laser-Focused on Your Goals

    Raise your hand if you’ve ever gotten really excited about a new, big, exciting business goal and then gotten about 20% into the project when you decided it wasn’t fun anymore. *Me! Me! Me!* Life is complicated. Things don’t ever go exactly to plan. It’s messy and complex and chaotic. As creatives, you and I […]Read More